Data Privacy Policy
1. Introduction
We, Hues & Tones Publishing, L. J. Eberhardt, Dersbachstrasse 66, CH-6333 Hünenberg See (hereinafter referred to as “we” or “us”), take the protection of your personal data very seriously. We process your data exclusively based on the applicable data protection laws, in particular the EU General Data Protection Regulation (GDPR) and the Swiss Data Protection Act (DSG).
This Privacy Policy informs you about the processing of personal data on our website and your rights.
2. Data Controller
Hues & Tones Publishing
L. J. Eberhardt
Dersbachstrasse 66
CH-6333 Hünenberg See
E-Mail: contact@hues-and-tones.com
3. Data Collected and Purposes of Processing
a) Newsletter Subscription
Subscribing to our newsletter is voluntary. We use the MailerLite tool to send the newsletter.
To ensure that no one is accidentally added to our mailing list, we use the Double Opt-In procedure:
The user fills out the registration form on our website and provides their email address.
The user then receives a confirmation email.
Only after the user clicks the link in this email are they added to our mailing list.
We collect the following data:
First Name
Last Name
Email Address
Purpose: Sending information about our books, new releases, and promotions.
Notes:
You can unsubscribe at any time using the unsubscribe link in the newsletter emails.
Your data is used exclusively for sending the newsletter and will not be shared with third parties.
Legal basis: Art. 6 (1) (a) GDPR (Consent).
b) Contest Participation
Participation in contests is voluntary. Participants must accept the respective terms and conditions for participation.
For participation, we collect the following data via a participation form:
First Name
Last Name
Email Address
Purpose: Conducting and processing the contest, including notifying winners.
In case of winning, the participant will be notified via email. To send the prize by mail, we will collect the shipping address.
Important Note:
The address data will only be used for shipping the prize.
After shipment, the address data will be deleted immediately.
Legal basis: Art. 6 (1) (b) GDPR (Contract fulfillment).
c) Webtracking (Google Analytics)
We use Google Analytics, a web analysis service of Google LLC (USA). The collected data includes:
IP Address (anonymized)
User behavior on our website (e.g., visited pages, time spent)
Purpose: Improving the website and analyzing user behavior.
Legal basis: Art. 6 (1) (a) GDPR (Consent via cookie banner).
Note: Your data may be transferred to the USA. Google is certified under the EU-U.S. Data Privacy Framework, ensuring appropriate protection of your data.
d) Instagram-Plugin
Our website includes an Instagram plugin connected to our Instagram channel. This plugin displays images from our Instagram feed on our website.
Important Note:
The plugin is solely for displaying our Instagram content.
The website user cannot interact with the plugin.
No personal data of website users is collected or forwarded to Instagram.
e) Spotify-Plugin
We have integrated a Spotify player on our website, allowing direct playback of our playlists. This plugin is provided by Spotify AB, Regeringsgatan 19, SE-111 53 Stockholm, Sweden.
When visiting a page with the embedded Spotify player, a connection to Spotify's servers is made, and the following data may be transmitted to Spotify:
Your IP address
Information about your browser and device
Information about which pages you have visited on our site
Purpose: Providing music content and enhancing the user experience.
Legal basis: Art. 6 (1) (a) GDPR (Consent via cookie banner).
For more information on data processing by Spotify, refer to Spotify’s Privacy Policy: https://www.spotify.com/legal/privacy-policy/.
Note: If you click on the Spotify player and play content, a direct interaction with Spotify occurs, and Spotify's privacy policy applies.
f) Amazon-Affiliate-Links
We use Amazon affiliate links on our website. These links lead to products we offer or recommend on Amazon. When you click on such a link, you will be redirected to Amazon's website.
When clicking on an affiliate link, Amazon may collect the following data:
Your IP address
Information about your browser and device
The fact that you were redirected from our website (Affiliate ID).
Purpose: Participating in the Amazon Affiliate Program, which allows us to earn a commission.
Legal basis: Art. 6 (1) (f) GDPR (Legitimate interest in monetizing our website).
Note: Once you visit Amazon's website, Amazon’s privacy policy applies, which you can view here: https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010.
4. Sharing Your Data We only share your data when necessary, for example, with:
MailerLite (newsletter service provider, based in the EU)
Shipping service providers (for contest prizes)
We enter into data processing agreements (Art. 28 GDPR) with all service providers to ensure that your data is processed securely.
5. Cookies and Similar Technologies
We use cookies to make our website user-friendly. These may include technically necessary cookies (e.g., for website functionality) and cookies for analysis purposes (e.g., Google Analytics).
Upon your first visit to the website, you can decide which cookies to accept via our cookie banner.
6. Your Rights
You have the following rights regarding your personal data:
Access (Art. 15 GDPR)
Rectification (Art. 16 GDPR)
Erasure (Art. 17 GDPR)
Restriction of processing (Art. 18 GDPR)
Data portability (Art. 20 GDPR)
Objection (Art. 21 GDPR)
If you have consented to data processing, you may withdraw your consent at any time with effect for the future.
To exercise your rights, contact us at the address above or via email.
7. Data Retention
We store your data only as long as necessary for the respective processing purposes. Once the purpose no longer applies, we delete your data unless there are legal retention periods.
8. Changes to This Privacy Policy
We reserve the right to adjust this Privacy Policy to reflect changes in legal requirements or new services.
Last Update: January 17, 2025
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